PMEA Awards 2006
Winner - Company of the Year (<£100m)
"In a real business category they showed us how to do it. Facing a situation with difficulties in revenues, in profits and in productivity, they bit down hard on what had to be done, restructured, refocused and generated fantastic results."
Winner - Patient Focus Award - EpiPen
"There was a general consensus amongst the judges that this winner just got everything right! It was a simple message, well presented, holistically executed and had a great result."
Highly Commended - Marketing Campaign of the Year - EpiPen
"A focused and highly effective response leveraged existing equity and awareness amongst prescribers and ensured that EpiPen was recognised as a market leader and prescriber/patient choice."
Allergy Magazine Awards 2006
Winner - Best Kids' product (for under 12s) - EpiPen Junior